Our Company Representatives Participate in a Tochigi Prefecture Promotional Event

Following our participation in 2022 and 2023, Mr. Kawashima (President) and Ms. Tam (Board Member) once again attended a Tochigi Prefecture–hosted event held in Hanoi as “Tochigi Future Ambassadors,” promoting the appeal and strengths of Tochigi Prefecture to an international audience.

At the event, we had the valuable opportunity to hear directly from Governor Fukuda, as well as representatives of Tochigi Prefecture and related industry organizations, about the prefecture’s diverse attractions, including its agricultural products, sake, and tourism resources. It was a highly meaningful and insightful experience.

The Tochigi agricultural products introduced at the event—such as Japanese sake, Nikkori pears, Tochigi Wagyu beef, and the rice variety “Tochigi no Hoshi”—are all exceptional in both quality and taste and are highly recommended. In recent years, these products have become increasingly available at restaurants and shops in Vietnam, and we encourage everyone to try them when the opportunity arises.

In addition, Tochigi Prefecture offers a wide range of tourist destinations and events that can be enjoyed even during the winter season, including the Yunishigawa Onsen Kamakura Festival, the beautifully illuminated Ashikaga Flower Park, Tobu World Square, and strawberry farms (such as Yoshimura Farm) where visitors can enjoy strawberry picking year-round. Tochigi is also an excellent destination for year-end and New Year holiday travel.

Going forward, through initiatives such as our role as Tochigi Future Ambassadors, we will continue to actively share and promote the many attractions of Tochigi Prefecture with people in Vietnam.